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CD/Multimedia/Collateral/Sales Presentations
AIM Relocation Group
Challenge: Deliver a consistent and comprehensive overview of
feature-rich service offerings and establish a unique position in the
market for outsourced Human Resources.
Action: Develop a Mini-CD to deliver interactive messaging to
prospects in a one-on-one basis, produce a companion brochure and a multimedia
sales presentation for large audiences.
Results: Opened
up the Boulder, Colorado market by securing twelve new accounts, and increased
sales with their largest customer by 37% in four months. |